Blog3-Barrett

Blog-Barrett

The visual culture plays a very important role in our life.  In our life, the ad is the widely form of visual culture. Businesses express their own ideas on their ad by denotations and some images. Clearly, those images have some important connotations. They communicate with the customer by the signs and images. Most of time, this type of ad always have positive effect. By the experiment, people found that we can’t describe or define a thing only through the way of images or linguistic messages. However, if we see a picture with images and some simple words which have some connotations, we will clearly understand what it means and leave a deep impression to us. In addition, sometimes, those impressions also can influence our choice. That is business’ purpose. Thus, the connoted image is the great way to show people’s thought. However, as different people, there have a lot of different explaining for one picture from every individual person, so, sometimes we can’t master everyone’s flavor. That is also a challenge for those businessmen.